Let’s Work Together

The Anchored Advantage

Let us be your trusted anchor.

Smart. Creative. Resourceful. Tenacious. Whether the calmest tides or roughest seas, we can handle whatever your marketing and communications challenges may be. We’re a full service marketing and communications agency, proudly rooted on Cape Breton Island. From big campaigns to monthly partnerships, we work with clients of all sizes to execute strategies that connect you with your customers.

Like any good Cape Bretoner, storytelling is engrained in who we are.
Let us tell yours.



We develop and execute multi-platform campaigns to drive your brand recognition.



Content, design and engagement – we manage the day-today and big-picture strategies for your social media accounts.

Branding &


Your visual identity is much more than a logo. From graphics to your value proposition, to your website, we connect the dots.

PR &
Media Relations


Press conferences, news releases, speaking notes and editorial content.


We were looking to get a new logo made up for apparel and sponsorships. We decided on Anchored Ideas because of their work I had seen on social media. Danielle instantly connected and was open to the ideas and colours we had in mind. Within a few days, she sent several different logos, all of which were great! It wasn't an easy choice deciding on just one! She finalized the logo and helped to get us on the right path with apparel. Emails, texts and calls were always answered quickly and Anchored Ideas is very professional to work with.

Shaun MacLeod Owner, Klondike Kid Fisheries


We could not be more pleased with the personalized, professional services provided by Anchored Ideas. We learned the real value of proper social media management through; target marketing and custom campaigns. I highly recommend the talented, dedicated, creative Anchored Ideas team!

ANITA VOSMAN-O’ROURKE Director Member Relations, YMCA of Cape Breton


I cannot say enough about the professionalism, accuracy and expediency of Anchored Ideas. Their team have been working with Sydco Fuels, Scotia Propane and our internal Marketing team for over 2 years. The excitement and positive energy brought forth by their ideas have been contagious to our staff and our customers. Our business has seen results and growth which have been passed along to our customers.

Mike Pace Owner, Sydco Fuels


The rebranding of the Chamber was no small task. From the in-person presentations during the RFP process, to the day the brand was launched, the energy, dedication and enthusiasm Anchored Ideas brought to the table was second to none! From the moment we began working with them, it felt like they were an extension of our team and without question, this project was just as important to them as it was to us! When you work with Anchored you know that you are all in this together - they were just as committed to seeing our rebranding be the success that it now is, as we were.

KATHLEEN YURCHESYN CEO, Cape Breton Regional Chamber of Commerce


At Paramount Pharmacies we rely on the team at Anchored Ideas for their marketing expertise. They have been instrumental in increasing our online visibility through a new Facebook page and website. Both Danielles are creative, knowledgeable and committed to supporting our initiatives to promote brand awareness and generate new business. They take the time to get to know the company and give great advice on what would work best to meet our objectives. I highly recommend their work.

ALLISON HARVEY Owner, Paramount Pharmacies Ltd.

We're your hypemarketingeverything team!